Design
that is
powerful.
intuitive.
thoughtfully
crafted.
Ryan Massad – Principal Product Designer
& Fractional Head of Design
UX Systems, Product Strategy & Brand Leadership
Tatari — Measurement
& Reporting Dashboard
Data Visualization • UX/UI Design • Product Strategy
Para — Gig Driver App
Mobile Product Design • Feature Strategy • UX/UI Design
Spot — Crypto Trading Exchange
Fintech Experience Design • Brand-Forward UI • Product Design
Designer, builder, & creative partner.
I lead UX, product, and brand work for startups across tech and science, helping teams turn complex ideas into clear, intuitive products.
How I work
Product Design
Complex workflows, dashboards, multi-step flows, data visualizations, scientific tooling.
UX Strategy
Product shaping, IA, design systems, research, prototyping.
Brand + Visual
Brand identity, investor decks, visual systems, typography frameworks.