Design Leadership & Product Execution — This is where I do my best work.
I operate as a senior design partner, working hands-on while helping shape product direction, systems, and overall quality.
- Setting design vision and product direction
- Leading UX and interaction design for complex products
- Establishing design systems and scalable workflows
- Partnering closely with product and engineering
- Providing high-signal feedback that raises the level of the work
- Supporting and leveling up designers when needed
This is ideal for teams who need experienced design leadership and someone who can actively drive the work forward.
Hands-On Product & UX Design – For teams that need deep execution.
I design complex products with a focus on clarity, usability, and long term maintainability. My background spans early stage startups through mature platforms, with particular depth in data heavy tools, workflows, and systems.
- Product strategy and discovery
- UX architecture and flows
- UI design and interaction design
- Prototyping and validation
- Design systems and component libraries
Brand and Visual Systems – When product and brand need to speak the same language.
My foundation is in graphic design and visual systems, and I bring that thinking into digital products. I help teams build brands that feel intentional and cohesive across product, marketing, and physical touchpoints.
- Brand direction and identity systems
- Visual language and typography
- Product brand alignment
- Marketing and site design support
Engagement Model – I primarily work on a retainer basis.
This allows me to stay embedded, build context, and operate like a true partner rather than a task based vendor. Retainers are typically structured around a weekly time commitment and adjusted as needs evolve.
Short term projects are possible when the scope is clear, but my best work happens in ongoing partnerships.
If you are unsure what you need yet, that is usually a good place to start a conversation.
Who This Is For – You will likely get the most value from working with me if:
- You are a founder or product leader who cares deeply about quality
- Your team is growing and design is becoming more complex
- You need senior design leadership but not full time yet
- You want someone who can think strategically and execute
- You value taste, craft, and clear thinking